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We have new skincare PRODUCTS FOR MEN! Meet LUMI MEN, a true power of nature reflecting from the skin with masculine freshness! Be sure to let your gentlemen know about it!

Traditionally, all LUMI products are UNISEX, designed for men and women. #lumiexperience 

We’ll go over the specifics of men’s skincare and give recommendations from LUMI’s skin experts. You will find out:

  • What to consider when cleansing your skin and shaving.
  • How to choose a moisturiser.
  • How to treat ingrown hairs.

Understanding male skin

The skin is the largest human organ, and it protects us from the harmful effects of the environment, such as UV radiation, pathogens, and chemicals. There is a strong connection between skin health and general health. The functions of human skin are similar, regardless of gender. But still, individual habits, gender, and skin condition are important to consider when choosing the best skincare routine for you.

  • Men’s skin is 20% thicker than women’s, and it does not loosen so quickly with age and is usually less sensitive.
  • The average man shaves 16,000 times in his life.
  • Dry skin, irritation, and premature ageing are all caused by shaving and using products containing alcohol. Dry skin can also lead to skin inflammation or eczema.
  • Men have more active sebaceous glands, and sebum production is more intense until the age of 50 because of testosterone. Sebum protects the skin from ageing, but acne and pimples may be a problem.
  • Skincare is different: men usually do not pay much attention to skincare. Middle-aged men may notice that skin produces less sebum (helps moisturise and protect the skin), and skin gets older and thinner. If you look at middle-aged couples, it is usually obvious whether they both use face creams or the man does not.


How to get started with a skincare routine as a man?

Cleaning your face should not leave you feeling dry. The complexion should be clear but not feel tight. Look for products with hydrating ingredients like vegetable oils or hyaluronic acid, as well as exfoliating agents like lactic acid. Cleaning your face should remove dead skin cells to avoid clogged pores. Dead skin cells act as a lid over the pores. Pimples, comedones (blackheads), and ingrown hairs are the result.

Depending on the skin type, we recommend moisturising cleansing milk for the face (for dry, normal, or combination skin) or Tundra AHA-BHA cleansing milk (for problematic, acne-prone skin, as well as inflamed skin and ingrown hairs).

Using cleansing milk is simple, quick, and convenient, similar to liquid soap: add a few pump presses on your hands, then massage the milk on your face and rinse with lukewarm water. Although cleaning the face twice a day is ideal, it is enough to do so in the evening.

To prevent skin problems, use LUMI cleansing milk as a deep cleansing mask keeping it on your face for 5 minutes once or twice a week.


It is possible to shave without irritating the skin!

Remember, shave after cleansing because warm water and cleansing milk soften the skin and make shaving gentler.

Too hot water for shaving can cause irritation, redness, and dryness. Shave in the direction of hair growth to prevent ingrown hair.

If shaving in the opposite direction is unavoidable, do so as slowly and gently as possible. Do not forget to rinse the razor well and replace the blade regularly. Shaving with a shaver or trimming a three-day beard can also irritate your skin, so keep in mind these guidelines.

Why prefer an alcohol-free after-shave?

For decades, men have been taught to use a cologne after shaving. It contains perfume, alcohol, and other harmful ingredients that irritate the skin and cause dryness and make the skin lose its natural balance. If you are using after-shave, we recommend TUNDRA Yarrow facial water with salicylic acid and Aftershave toner for MEN, which are both natural, anti-inflammatory, and non-irritating, and will keep your skin looking healthy and clear.


MEN aftershave toner

Here it is – the ONE multifunctional skincare product for every man’s bathroom! The golden trio of mint, juniper, and hemp. This combination says goodbye to itching, tingling, and redness and welcomes irritation-free moisturised skin.

Should you use an aftershave toner?

Dry, rough skin is not a sign of masculinity – this skin condition worsens over time. Fortunately, it is easy to improve the situation! This aftershave toner helps to restore the skin’s youthfulness and masculine strength.

The high-quality ingredients prevent skin irritation caused by shaving.

  • The antibacterial MINT cools down, refreshes, and gives energy. Relieves itching after shaving and is suitable for caring for skin prone to acne. 
  • Cleansing JUNIPER helps to regenerate the skin and reduce sebum. Influences skin microcirculation, and helps prevent swelling and bags under the eyes. 
  • Pore-shrinking HEMP hydrosol moisturises the skin and reduces irritation.
  • PRO-VITAMIN B5 cools down reddened skin.
  • BIOACTIVE COMPOUNDS bind moisture and fight dryness.
  • PREBIOTICS and a suitable pH level create a hostile environment for bacteria growth on the skin. 
  • RED ALGAE cleanses and moisturises while strengthening the skin’s protective barrier.

The versatile toner is easy to use.

Create your daily skincare routine as you like. Use the toner:

  1. As a moisturiser after shaving.
  2. As a refresher to replace a face cream (morning and evening).
  3. Offer extra nourishment to your skin cells by continuing the treatment with the MEN series moisturising cream.


Men need creams as well!

Shaving (with a razor or a shaving machine) irritates the skin. Use a face cream suitable for your skin type. In addition to hydrating, moisturising cream acts as a tissue softener and helps to prevent ingrown hair.

For normal skin type, we recommend day cream with antioxidants – it absorbs fast but moisturises efficiently and has a mattifying effect thanks to natural cellulose.

If your skin is dry or sensitive, we recommend using a deep moisturising multiplant face cream once or twice a day. The patented hydration complex moisturises for a long time, panthenol calms, and hemp seed oil is restorative, supplying essential nutrients and vitamins.

We recommend Tundra AHA-BHA moisturising cream for problematic skin (inflammations, acne). Its anti-acne complex regulates sebum production, while natural AHA and BHA acids, and linoleic acid, prevent clogging.


MEN moisturising cream

A light cream does not clog pores; moisturises and smoothens deeply, without irritation, and does not make the skin feel heavy. Get a boost of vitality from hemp oil, cannabinoids, and algae. The cream is rich in nutrients. It is gentle but strong – like a real man!

The multifunctional cream has the following qualities: 

  • refreshing
  • soothing
  • moisturising
  • tightening
  • balancing

The high-quality ingredients include:

  • Balanced AHA acids remove dead skin cells without irritation and make skin look more youthful.
  • Prebiotics create a suitable pH level for the skin and an environment unsuitable for the growth of bad bacteria.
  • Hemp oil and cannabinoids control sebum production, soothe irritations and stimulate the recovery of the skin’s protective layer.
  • Proteins, vitamins, and antioxidants in red algae keep the skin nourished and moisturised. Helps to protect against UV radiation and slows down the formation of wrinkles.
  • PGA and hyaluronic acid are a match made in heaven. They hydrate the skin at the surface level and in-depth.

With regular use:

  • The skin becomes more elastic and softer.
  • The skin is hydrated and has a smoother complexion.
  • Balances skin microflora.

How to use the cream?

The moisturiser is designed for both morning and evening skincare and is suitable for all skin types. Just pump a small handful of cream and enjoy the instant freshness – a good choice as a cream to be used after LUMI MEN aftershave.

Body care reminder for men

In our Nordic climate, dry skin is a common problem. Particularly during the heating season in the winter. What can you do to feel good in your skin?

Remember that excessive washing and strong washing detergents irritate and dry the skin. We recommend adding a drop of universal body oil to your shower gel to help protect and restore the skin. Hydrate your skin with natural oil or cream after washing it.

Important to remember

LUMI products are special – natural, fresh, and minimally processed, so please protect them from direct sunlight. The products remain best for your skin for up to three months after opening. If you take a break from use, store the product in a fridge to slightly extend the shelf life. The fresher, the better!

Let’s do good together and protect the environment! Read our recycling ♻️ guide HERE and take the empty packaging to a collection container for recycling.